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A Robust Marketing Program

In the heart of the golfing paradise that is Myrtle Beach, East Coast Golf Management (ECGM) has once again stepped up its game with the introduction of the Myrtle Beach Golf Trail—a cooperative initiative that brings together some of the finest courses in the area. This innovative approach not only offers golfers an unparalleled multi-course membership experience but also provides participating courses with cost-saving advantages and a robust marketing platform.

A Golfing Extravaganza

The Myrtle Beach Golf Trail is a golfer’s dream come true, offering access to a curated selection of top-notch courses in the Myrtle Beach area. This cooperative effort allows players to utilize a multi-course membership card, unlocking a host of playing incentives across the participating courses. Golf enthusiasts can now explore a variety of meticulously designed courses, each offering its own unique challenges and scenic beauty.

Cost-Effective Golf Packages

One of the key advantages of the Myrtle Beach Golf Trail is its ability to facilitate cost-effective golf package itineraries for traveling golfers. Golf vacation companies now have the opportunity to create customized packages that showcase the diversity and excellence of Myrtle Beach’s golf offerings. This not only enhances the overall golf vacation experience but also contributes to the economic growth of the local golf tourism industry.

Cost-Saving Advantages for Participating Courses

Through the power of cooperation, the Myrtle Beach Golf Trail provides participating courses with a range of cost-saving advantages. The cooperative buying power and resource sharing inherent in this initiative enable courses to streamline operations, optimize expenses, and ultimately deliver a higher standard of service to golfers. This collaborative approach fosters a sense of unity among the courses, creating a win-win scenario for both players and golf facilities.

The BOOST Marketing Program

Setting a new standard in golf course marketing, ECGM has partnered with Zeus Digital Marketing and WingDing MEDIA to create the state-of-the-art BOOST marketing program. This dynamic program is designed to elevate news and player engagement among the participating courses in the Myrtle Beach Golf Trail.

The BOOST program is a comprehensive suite of services that includes engaging video content, strategically crafted press releases, captivating course photography, targeted email campaigns, and even live streaming of events. This multi-faceted approach not only promotes the individual courses but also enhances the overall appeal of the Myrtle Beach Golf Trail as a premier golf destination.

Driving Online and Direct Booking

One of the primary goals of the BOOST program is to drive online and direct booking to the course websites. By leveraging the latest in digital marketing strategies and technologies, ECGM aims to increase visibility, attract a broader audience, and encourage golfers to book directly with the participating courses. This provides golfers with a seamless booking experience.


The Myrtle Beach Golf Trail, powered by East Coast Golf Management, is a game-changer for both golf enthusiasts and courses in the Myrtle Beach area. Through the innovative multi-course membership model, cost-effective golf packages, and the groundbreaking BOOST marketing program, this initiative is set to redefine the golfing experience in one of the nation’s premier golf destinations. As golfers explore the diverse courses along the trail, and courses benefit from enhanced marketing and resource-sharing, the Myrtle Beach Golf Trail stands as a shining example of the positive impact that collaboration and innovation can have on the world of golf.